Brick Vs Click

The great thing about Internet marketing is that is a VERY low cost form of doing business.

It is so inexpensive that even today an individual can set up an online business today and start making profits in less than 30 days (provided you know what you're doing, of course!).

Coupled with the fact that your online business is actually a GLOBAL business because the Internet is boundless and you are starting to see the massive potential in this huge market.

So what are the advantages of an online business?

* You don't need a storefront to sell your products and services. Your website is your 24-hour shop on the Internet and it costs less than to setup and maintain than your typical shop and you never have to pay rent.

* If you're dealing with information products, you can actually digitize your products so that you never have to deal with inventory and shipping ever again. Saving you even more money and time.

* The whole sales process online is entirely automated. You have software and systems to ensure your online business runs perfectly 24/7 without you having to be there. This also means you don't need to hire staff to saving more money and headaches for you.

* The great thing about customers on the Internet is that you attract and market to a specific targeted group of people who you know are interested in what you have to offer. Whereas traditional offline advertising can often be hit and miss game, this one's highly targeted.

As you can see, there are many great advantages to having an online business and this also applies to people who already own an existing offline business as well.

Because it is so relative inexpensive and 'hands-free' to run and maintain an online business, it makes sense for any traditional brick-and-mortar business to incorporate Internet marketing into their overall business strategy.

As you can see, there's no reason for you NOT to take advantage of this and all the reasons in the world to use it to multiply your business results using the power of the Internet.

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